Last Updated: 1st January 2026
Transparency is at the core of what we do. As an advertising agency, we understand the importance of data privacy and want to be completely clear about how we collect and use data to improve our Website and deliver relevant marketing to you.
To ensure our Website functions properly and securely.
To understand how visitors interact with our content (analytics).
To remember your preferences and settings.
To measure the effectiveness of our own advertising campaigns and show you relevant ads for our services on other platforms.
Under UK law, we require your explicit consent to use any cookies that are not "strictly necessary." We categorize the cookies on our Website as follows:
A. Strictly Necessary Cookies These cookies are essential for the Website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you, such as setting your privacy preferences, logging in, or filling in forms.
Consent requirement: No consent required.
B. Performance & Analytics Cookies These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site. We typically use tools like Google Analytics for this purpose.
Consent requirement: Consent required.
C. Functionality Cookies These enable the Website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages (e.g., embedded video players).
Consent requirement: Consent required.
D. Targeting & Advertising Cookies As an advertising agency, we use these cookies to market our own services. They may be set through our site by our advertising partners (such as LinkedIn, Meta, or Google). They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information but are based on uniquely identifying your browser and internet device.
Consent requirement: Consent required.
Our Cookie Banner: When you first visit our Website, a cookie banner will appear, allowing you to accept all cookies, reject non-essential cookies, or customize your preferences. You can change these preferences at any time by clicking the [e.g., "Cookie Settings" / "Manage Consent"] link in the footer of our Website.
Browser Settings: You can also set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Website, though your access to some functionality and areas may be restricted. The means by which you can refuse cookies through your web browser controls vary from browser-to-browser, so you should visit your browser's help menu for more information.
Email: hello@ltwo.co.uk
For more information about how we use, store, and keep your personal data secure, please see our Privacy Policy.
Cookie Policy